MasterClass: Questlove
Graphics Package and In-Class Content
Client: MasterClass
Studio: Syndrome Studio
Creative Direction: Micah Hancock, Mars Sandoval
Design/Animation: Micah Hancock, Mars Sandoval
Montage Edit: Micah Hancock
Inspired by the geometric layouts and typography of old school party flyers from the dawn of Hip Hop, I designed and animated the complete graphics package for Questlove’s MasterClass on DJing and music curation. The creative process centered on translating the visual language of hip-hop’s formative years into a contemporary motion system, combining layered graphic elements, rhythmic animation, and dynamic layouts that echoed the energy of mixing and sampling. In addition to creating the opening titles and package, I designed a suite of animated graphics woven throughout the course to reinforce Questlove’s insights and to visualize the knowledge he drops in this class.